Urgent completion of GE is only asked for if we see a guild we are completing against has a very good record, mostly gold cups, then we would declare it a fast week and ask all to do it in 2 days, but even then we lost one as they did all theirs in 1 day. Theres no real prize for 1st, a 25% boost to power gained so its really just about guild vanity and wanting to gain another gold cup rather than a silver one.