Well it is a move to attract more new players. You have to catch and hold a new player that comes it. Ideally everything works and looks perfect. It might be a good move to try to bring new players in.
i get where you're coming from but a new player won't know what the older buildings looked like to say "wow, what an improvement these huts are"
all these recent changes such as logo's, an already perfectly fine tutorial, cosmetics to buildings etc etc are eating into development time which could be far better used to fix the ever lenghening list of existing problems that are very long standing and well documented here.
from INNO's point of view it seems to be more and more about the new player they wish to capture and sod the unimportant loyal players who have been paying their wages the last 3-4 years.
i completed the survey the other day........ surely a token gesture of a few diamonds wouldn't have been too much as a small thank you. our opinions are mainly ignored here yet they ask for our opinions in a survey and expect to get them for nothing